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Saturday, December 3, 2011

TheNewMedia Byte - 12/3/11

1. Condom Ads coming as friend request on Facebook. Olla condoms adopted a clever viral marketing strategy to reach their target audience. They created fake Facebook profiles of their unborn sons.  The son then sends a friend request to the soon-to-be freaked out guy with a little message that says “Avoid surprises like this one. Use Olla condoms.” A very creative idea which seems to be very labour-intensive and voilates facebook's startegy.







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